Philips Career- Category Marketing Manager Job

Job- Marketing Management

Primary Location-India India-Haryana-Gurgaon

Organization-Consumer Lifestyle Indian Subcontinent-14050001

Schedule-Full-time

Travel -Yes, 25 % of the Time

Job Number:-061665

 

 

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Education required:
Masters degree in Business Administration

Experience required:
–        Min 7-10 year Sales and Marketing experience in FMCG, with at-least 3-4 years specific experience in Personal Care category (preferred shaving)
–        Proven affinity or relevant experience in brand management, strategy, distribution and shopper marketing
–        Experienced in working with multi-cultural, multi-functional global teams

Languages required and proficiency (basic, intermediate, advanced or fluent):

–        English (fluent)

Candidate profile:

–                      Excellent product/brand marketing and project management skills

–                      Strong financial understanding, ability to manage a P&L

–                      Strong interpersonal & communication skills

–                      Strong developed conceptual, strategic thinking skills, assertive attitude, able to think out-of-the-box

–                      Experience with Digital marketing

–                      Team player and good organizational and analytical skills;

–                      Entrepreneur, interactive, creative, pragmatic and goal oriented go-getter that takes initiative.

–                      Excellent commercial and negotiation skills

–                      Result oriented

Key responsibilities:

As a Marketing Manager, you will be managing part of a key Personal Care portfolio.

You are Responsible for the Annual Operating Plan for your category in terms of sales turnover, brand position, NPS, market share , and also achieve other financial indicators , including IGM, ISM, etc.

You are the owner and driver regarding the Marketing Plan:

–        Creation of associated marketing strategies for the product category, in which you make use of the full marketing mix;

–        You determine, initiate, implement and evaluate this marketing approach, focused on short term, as well as long term activities including budget control;

–        Responsible for the local market, competition and consumer analysis that help you determine your marketing strategy;

–        Responsible for product marketing and marketing communication management

–        Ensuring that optimal positioning of the product portfolio is established with an accurate mix for the selected product assortment and relevant selected accounts

–        Using customer knowledge to continuously improve positioning and look for opportunities to optimize customer and consumer needs in cooperation with other departments

–        Propose, analyze, summarize consumer and shopper research to drive insights

You support in development of the long-term vision and 3-5 year strategy for the category

–        Support the development of comprehensive strategy and identifies adjacent white spaces

–        Work with category on market potential identification and new product development

–        Help create and assess the product/proposition roadmap

Philips Career- Category Marketing Manager Job